Our Story
Further Reach Marketing was founded by Kieran Humphries during the COVID-19 lockdown, born out of a lifelong passion for motorsport and the automotive industry. Growing up in a family of mechanics, Kieran spent his childhood under the bonnet of cars with his grandad and dad, cultivating a deep love for the industry from a young age.
When Kieran lost his job during the pandemic, he seized the opportunity to combine his technical expertise with his digital marketing skills, leading to the creation of Further Reach Marketing. But this business is about more than just marketing; it’s about giving back and helping others achieve their dreams. Kieran strongly believes in the power of supporting others to better themselves and reach their goals. Through Further Reach Marketing, he is committed to keeping the industry and motorsport alive by empowering businesses and athletes to succeed online.
Our story is one of resilience, passion, and a dedication to helping the automotive community thrive. We’re here to help you reach further, achieve your goals, and keep the spirit of motorsport alive.
We are driven by values
At Further Reach Marketing, our work is guided by a core set of values that reflect our commitment to the automotive and motorsport industries. Integrity, passion, and collaboration are at the heart of everything we do. We believe in building strong, genuine relationships with our clients, rooted in trust and mutual respect. Our passion for the industry drives us to deliver exceptional results, always striving for excellence in every project. Collaboration is key; we work closely with our clients to understand their unique needs and goals, ensuring that our strategies not only meet but exceed their expectations. These values fuel our mission to help others achieve their dreams and keep the spirit of the industry alive.
Kieran Humphries
Founder
Haley Bevan
PR & Sales
Jonathan Rafter
Graphic Designer
Ste McNorton
Photographer